Strategic Thinking and Creative Thinking Together
It’s interesting to me how often the words strategic thinking and creative thinking are used in business conversations. More concerning, I’m not 100% certain we always know what these words
Creativity
Posts under Creativity comprise the largest group, covering a range of topics from the background and history of creativity, different creative processes and innovation, linear vs lateral thinking, divergent vs convergent thinking, and general thoughts on being creative every day. Please use the Search bar to scan for other relevant words or tags.
By Andy Eklund
Five Attributes of a Big Idea
It’s one of the most common questions in creativity. What’s a Big Idea? How many times has a client asked me for a Big Idea? Hundreds, without hesitation. “I want
Being Strategic and Creative At Work
To understand how people were creative at work, I spent time watching and interviewing clients and colleagues approach a typical assignment. It was fascinating because everyone used a different system.
How To Make an Idea
Wouldn’t it be wonderful if we had a recipe to make an idea? A recipe is valuable to a cook when preparing a meal. Its preciseness and instructions help prevent
Best Brainstorming Tips in a Flash
Don’t have time to read a long post on creating ideas? If so, here are my best brainstorming tips, quick-snap. For speed, you only need 2-3 people + a place
How to Generate Names for Companies, Brands and Products
Generating the right name for an organisation is arguably one of its most important decisions. As the most visible form of its reputation, a good name … Serves as the
How To Break A Creative Block
Sometimes there’s nothing more scary than a blank page. The act of creating – an idea, a thing, a solution – is tough enough, but made worse when we also
Introduction to Metaphors
Waaaaaay back in 2006 when I started the first iteration of this website, I opened with a question about comparing the Sydney Harbour Bridge to the wire coat hanger. That
Can Creativity Be Taught?
An interesting article about an evergreen question: Can creativity be taught? Here’s the rub. The question isn’t answered in this article from FastCompany, but all the same, author Evie Nagy
Simple Tips to Be More Creative Every Day
I was asked recently to give a lunch-time talk about creativity to a healthcare communications agency with a completely reasonable question: What are some simple tips to be more creative
16 Ways to Be a Better Brainstormer
I talk often about how to facilitate a better brainstorm, but this time I want to focus on the participants themselves – specifically, how can you be a better brainstormer
Being Strategic vs. Being Creative
At a recent meeting, a senior leader used strategic or creative in ways that I instantly knew he did not know the difference between the two words. Later, when I was alone with our