You can discover more about a person in an hour of play than in a year of conversation, said Plato. When was the last time you attended a business meeting
Perhaps the most classic of all creative questions – “What if …?” – is also a classic way to brainstorm ideas. It’s a technique with multiple names: I Wish … I Want
Click here for Online Mood Boards Long a favourite of professional designers, mood boards are a curated collection of random images, words and textures brought into focus by a single reference point.
Created by Yasuo Matsumura, a management consultant working in Japan, the Lotus Blossom may look elaborate, but it’s a simple creative exercise which uses free association to create ideas. This brainstorm
Here’s a simple and effective brainstorm technique entitled a “New Point of View.” Based on both the principles of and (using ideas from one area to solve problems in another), this exercise
For those of you who like the , here are more details, questions and synonyms for you to try. But first, a gentle reminder ,,,. Remember the 90-10 Rule / Sturgeon’s
SCAMPER is one of the most well-known brainstorm techniques. The brainstorm exercise first appeared in Alex Osborn’s book Applied Imagination (1953). He outlined a series of challenge questions about a
Examples of Questions Instructions Basic Questions Laddering is a research technique which analyses the benefits and features of a product, service or issue, and connects those attributes to a target
I talk often about how to facilitate a better brainstorm, but this time I want to focus on the participants themselves – specifically, how can you be a better brainstormer
Understanding and articulating the problem (“a less than ideal state”) is a crucial step in creative thinking, but it’s also important to know if you are fixing the cause or