Tag: metaphors and analogies

Metaphors are one of the most useful tools in creative thinking. Figures of speech, they are useful to compare different things. However, metaphors can also be used as a visual

Waaaaaay back in 2006 when I started the first iteration of this website, I opened with a question about comparing the Sydney Harbour Bridge to the wire coat hanger. That

Easily one my favourite brainstorm techniques, New Point of View is a classic mental excursion. Excuse me, excursion? A creative excursion is not a literal journey but a mental one.

Metaphors, analogies and similies are one of the most useful tools in brainstorming and creative thinking. A common element in virtually every language, these ‘figures of speech’ compare an existing

As I was running a workshop on ‘How to Create Ideas’ in London a few months ago, I saw a group discussion on LinkedIn where the author was curious if

Being creative at work often means using the people around you to stimulate discussion and creativity. But what happens when you need to be creative and there’s no one else

Let’s start by asking the most basic question. What is creativity? If that’s too big of a question to start, let’s start with an ‘easier’ question. Which of these two ‘coat