It’s going to happen, if you haven’t experienced it already: a bad brainstorm that didn’t generate one single usable idea. A friend (also a brainstorm facilitator) and I were talking
Some days I wake up to a marvellous gift via e-mail. This morning, my friend Hertha sent me this article from The New York Times on the U.S. military and
Need a brainstorm technique that works well in a meeting or anywhere you go? Carry a journal – either real (like traditional pen and paper) or digital (mobile or tablet
If you’re a lover of ‘lists,’ this post of the seven different types of meetings will be catnip to you. The list comes from a book that keeps finding is
This post is the third and final in a series on Finishing a Brainstorm, focusing on Verifying. The two other posts are Clarify (#1) and Amplify (#2). Also, this topic is
This post is the second in a series on Finishing a Brainstorm, focusing on Amplify. The two other posts are Clarify (#1) and Verify (#3). Also, this topic is parallel to
There’s more to finishing a brainstorm than simply calling the meeting to an end. The last 15-20 minutes should be devoted to wrapping up a brainstorm in three steps. Use
This post is the first in a series on Finishing a Brainstorm. Its original title was “Clarify” (as in clarify the creative criteria), followed by two subsequent steps: Amplify and Verify. Also,
Without agreement on specific creative criteria, the repetitive ailment of creative churn sets in. Once for a New York client, we presented our best strategic plan for a networking opportunity.