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Andy Eklund

Training for Business, Communications and Creativity

Tagged: brainstorming

  • 0
    • in Brainstorming
    • — 23 Mar, 2010

    How To Create Ideas (Part 2, sort of)

    As I was running a workshop on ‘How to Create Ideas’ in London a few months ago, I saw a group discussion on LinkedIn where the author was curious if[…]

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    0
    • in Brainstorming · Negativity
    • — 20 Dec, 2009

    Responding to Negativity (They Say, You Say)

    Although negativity most often affects the brainstorming part of the creative process, it’s equally destructive in the last stage – the merchandising phase – when you’re packaging and selling the[…]

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  • 0
    • in Brainstorming · Creative Thinking and Innovation
    • — 18 Nov, 2009

    Finishing a Brainstorm, Part 3 Verify

    The final phase in finishing a brainstorm is Verify – meaning, ensure your ideas do what you need them to do, such as eliminate the problem. Here’s the three steps.[…]

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    3
    • in Brainstorming
    • — 12 Nov, 2009

    Finishing a Brainstorm, Part 1 Clarify

    When finishing a brainstorm, it’s important to clarify: what creative criteria are you using to select your best ideas? Here are examples of suggested creative criteria to use when selecting[…]

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  • 0
    • in Books and Videos · Brainstorming · Creative Thinking and Innovation · Public Relations
    • — 11 Nov, 2009

    Creative Churn

    Unlike any other scientific measurement (a barometer, Richter Scale, yard stick, speedometer, glucose monitor or density index), creativity and its output – ideas – have no standardised basis of measurement. Since[…]

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    0
    • in Creative Thinking and Innovation · Facilitation
    • — 3 Nov, 2009

    Positive and Negative Aspects of Brainstorming

    As much as I espouse the virtues of a brainstorm – one properly conducted, of course – there certainly are times when you should NOT have one. First of all,[…]

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