Tag: persuasion

Lots of people know of the Ancient Greek philosopher Aristotle, but if my workshop participants are any guide, what’s less well known is his profound influence on communications. Nearly 2,400

‘Being assertive’ is one of those phrases, if not behaviours, that has confused many people over the years, perhaps because there has been little differentiation between assertiveness and its cousin

The word NO is the simplest form of negativity. We’ve heard the word countless times growing up, working in business, dealing with personal issues. Despite how many times we get