This post is #3 in a longer series of articles based on a presentation I gave to the Public Relations Insitute of Australia on “How To Make Your Audience Listen Better.” The Introduction
You’re written a good presentation, developed slides which were visual and colourful. You’ve rehearsed, standing up, using gestures, making sure your voice was loud and clear. As a result your
Maybe you’ve already seen this post: The Anti-Creativity Checklist? Originally compiled by Youngme Moon on YouTube, the video seemed to flood everywhere, generating both good and negative critiques along the
In an earlier post on , I missed the one I think is most challenging: “That’s not creative.“ It’s extremely difficult to refute a response based entirely on someone’s subjective opinion.
Although negativity most often affects the brainstorming part of the creative process, it’s equally destructive in the last stage – the merchandising phase – when you’re packaging and selling the
To suggest that you can switch off someone’s negativity is a bit like telling someone to stop smoking cigarettes. It’s an easy comment for a non-smoker to make, but a
As someone who’s spent a lot of time in or conducting brainstorms, here are the most common reasons why we are negative. (Frankly, some of these people don’t even need
I love a good brainstorm – properly conducted, of course – but at the same time, there are definitely times when you should not have a brainstorm. Like any business
What kills an idea? There are endless ways to murder one. Here are 10 of the most common ways to ensure your idea goes absolutely nowhere, guanranteed. A potentially good