Category: Resources

Here are Pixar’s 22 Rules of Storytelling, written by Emma Coats, one of Pixar’s story artists. This is great stuff, but perhaps not as relevant for developing stories in business presentations

One of the simplest, if not best, way to engage an audience is to tell a good story. Storytelling is as old as the world itself. They were the first

Examples of Questions Instructions Basic Questions Laddering is a research technique which analyses the benefits and features of a product, service or issue, and connects those attributes to a target

I talk often about how to facilitate a better brainstorm, but this time I want to focus on the participants themselves – specifically, how can you be a better brainstormer

After attending my creativity workshop, a woman sent an e-mail asking whether linear thinking was bad. I understand why she’d think so. A quick Google search on linear thinking – or its

The Message House Explanation Download  It’s one of the oldest rules in communications, simply known as The Rule of 3s. In 1956, psychologist George Miller at Princeton University concluded from

When you read a typical list of the characteristics of a creative person, you sometimes have to wonder if it’s a complement. Some of them are attributes I admire now

The roughly six inches between your ears contains the most complex structure in the known universe. On a searing-hot summer afternoon, I thought I’d offer up some cool fun facts

My dear friend Suzanne originally sent this link several years ago (2010?) of overused buzzwords and psychobabble, gathered from an analysis of press releases archived on PRWeb. If we need to define