Tag: convergent vs divergent

It’s interesting to me how often the words strategic thinking and creative thinking are used in business conversations. More concerning, I’m not 100% certain we always know what these words

I was asked recently by a communications agency in Sydney to answer some questions about the similarities and differences of Strategic and Creative Thinking as they began their annual planning

At a recent meeting, a senior leader used strategic or creative in ways that I instantly knew he did not know the difference between the two words. Later, when I was alone with our

After attending my creativity workshop, a woman sent an e-mail asking whether linear thinking was bad. I understand why she’d think so. A quick Google search on linear thinking – or its

It’s impossible to work in business today and not have someone – a supervisor, client or colleague – use the words creative or strategic. Ingrained in our daily conversation, these