Category: Negativity

In an earlier post on , I missed the one I think is most challenging: “That’s not creative.“ It’s extremely difficult to refute a response based entirely on someone’s subjective opinion.

Although negativity most often affects the brainstorming part of the creative process, it’s equally destructive in the last stage – the merchandising phase – when you’re packaging and selling the

To suggest that you can switch off someone’s negativity is a bit like telling someone to stop smoking cigarettes. It’s an easy comment for a non-smoker to make, but a

As someone who’s spent a lot of time in or conducting brainstorms, here are the most common reasons why we are negative. (Frankly, some of these people don’t even need

What kills an idea?  There are endless ways to murder one.  Here are 10 of the most common ways to ensure your idea goes absolutely nowhere, guanranteed. A potentially good