Strategic Communications Planning
All successful communications initiatives start with strategic communications planning. The question is which planning system to use? In more than 30+ years of my career – either as an employee[…]
Category: Strategic Thinking
Posts under Strategic Thinking focus on topics ranging from goal setting to information gathering to positive business outcomes. Some posts compare and contrast the differences between Strategic Thinking and other thinking styles, such as Creative Thinking or Analytical Thinking. Please check the Tabs for other related posts.
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Objectives Strategies Tactics: What’s the Difference?
Objectives, strategies, tactics. What’s the difference? If you’ve reached this page, you’re likely joining one of the oldest arguments in planning. Since I hate arguments, I happily provide you the[…]
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What is Intuition?
Intuition is defined as making a decision without a specific thought process, based on a personal perception of the truth. People often say they feel the answer, or it’s a[…]
Creativity Beyond Brainstorming
People associate creativity with brainstorming, but it’s a skill necessary for strategic planning, negotiation, crisis management and message development.
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Should I Be Creative or Strategic?
Here are my delineations between creative thinking (creativity) and strategic thinking (strategy).
Creativity versus Strategy: The Hourglass Figure
The differences between strategic thinking and creative thinking show an opposite but complementary way to think.
