Category: Definitions

This will be my shortest post ever because it needs nothing else but the genius of RIchard Feynman. Knowledge is having the right answer. Intelligence is asking the right question. Wisdom

To understand how people were creative at work, I spent time watching and interviewing clients and colleagues approach a typical assignment. It was fascinating because everyone used a different system,

Wouldn’t it be wonderful if we had a recipe to make an idea? A recipe is valuable to a cook when preparing a meal. Its preciseness and instructions help prevent

There are two important phrases in business which are bandied about a lot. Analytical Thinking and Critical Thinking. Like some terms in business, there isn’t always a clear definition. In

So many people have asked for my list of Design Thinking vocabulary from my workshops so I’m posting the complete (and growing) list here. If you have other words or

With so many Design Thinking models available to follow, I’m often asked in workshops why I’ve chosen the Double Diamond Design Model from the Design Council and not other more

You can’t have a proper conversation about creativity without eventually debating if there’s a useful role for negativity. Two recent brainstorms for the same team demonstrated the issue. I conducted

Here’s how to strengthen your intuition in ten steps. Similar to creativity, intuition is something everyone understands at a basic level because we’ve all felt it. But, when pressed about

One of the simplest, if not best, way to engage an audience is to tell a good story. Storytelling is as old as the world itself. They were the first

I got an interesting phone call two weeks ago, from a good agency – nearly global, a big player in a niche category. If this remarkable agency was a home