A Perfect Example of How To Control a Media Interview
From the blog Mr. Media Training, here is a brilliant example of how to properly conduct a media interview. It’s even more amazing when you consider it’s a face-off between[…]
Category: Media Relations
Posts under Media Relations focus on working with external media, including media placement, media spokesperson training and media positioning.
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Message Workshop
A message workshop helps people from different departments come together to discuss, debate and agree-upon messages to deliver in communications initiatives, particularly for media relations and internal communications campaigns. All[…]
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Lateral Thinking Puzzles To Inspire Creativity and Problem-Solving
The popular book series Two-Minute Mysteries were my childhood introduction to one of creativity’s most powerful exercises: lateral thinking puzzles.
Overused Buzzwords and Marketing Psychobabble
My good friend Suzanne Ross of The Aerie Company sent this link to me a few days ago. As background, Adam Sherk – a search and PR strategist for Define[…]
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Verbal vs Nonverbal Communications
You may not recognise the name, but Albert Mehrabian authored some of the most famous studies in communications research. His most well-known hypothesis: When two people communicate face-to-face, how much[…]
